No secrets.Just BRUUN.

Natural kibble and snacks, made in Europe, with a label everyone understands.

  • 100% natural
  • Made in Europe

Shop by category

From long-lasting chewing pleasure to small rewards.

All products

Bestsellers

What dogs choose first.

View all

Read the label. Then compare.

What’s in a BRUUN bag, and what usually isn’t.

Reference BRUUN Standard pet food
Ingredients One ingredient, on the front Long list in small print
Colours and flavourings None Frequently added
Origin Made in Europe [Vaak onduidelijk]
Label Legible at a glance Need a dictionary

From one ingredient to the bag

Three steps. No shortcuts.

  1. 1

    One ingredient

  2. 2

    Slow-dried

  3. 3

    Packed and checked

Rated by dogs. Written by owners.

[Score] out of [number] ratings

All Reviews
  • [Hond]

    [Baasje], [plaats]

    ★★★★★
    [Een echte beoordeling, in de woorden van het baasje.]
  • [Hond]

    [Baasje], [plaats]

    ★★★★★
    [Een echte beoordeling, in de woorden van het baasje.]
  • [Hond]

    [Baasje], [plaats]

    ★★★★★
    [Een echte beoordeling, in de woorden van het baasje.]

Why BRUUN?

We were fed up with the unreadable labels.

So we make pet food without secrets. Natural ingredients, made in Europe, and a label that everyone understands.

Chalitino, founder

Read our story

Spotted with BRUUN

Tag #bruunpets and maybe your dog will be featured here.

@bruunpets
  • @[owner] @[owner]
  • @[owner] @[owner]
  • @[owner] @[owner]
  • @[owner] @[owner]
  • @[owner] @[owner]
  • @[owner] @[owner]

100% natural. 100% European. 100% BRUUN.